Blog | Nash Creek Industries

A LinkedIn connection request from one of my kids opened the door for me to offer a pro tip.

It was intimidating to sit there surrounded by great players. But Derek was a good coach. “Just grab a chord and hang on for the ride,” he told me the first time.

When a leader is badmouthing clients and being snide all the time, he'd better remember that shit is contagious.

A lot of people recommend podcasts you should check out. But when a show has dozens or hundreds of episodes — where do you start?

You’re one button tap away from creating a kinder, gentler conference call.

For every person who won’t read something “that long,” there’s someone who will.

There’s something great in every town. You just have to be willing to look for it and drive a few miles off the interstate.

If you don’t speak up and ask questions, then you’re just gumming up the works.

I used to beat myself up when a client didn’t love my first draft. Now I realize that sometimes my only job is to give them a starting point. 

While I sat on the sidelines and watched the content whores trying to out-link each other with hourly tweets, something about their efforts didn’t ring true.

The most memorable experience I’ve had with an artist bringing us all in close was at the original UCF Arena on Friday, May 29, 1992. That night, Lyle Lovett made a 2,500-seat gym feel like a house concert.

My writing style can be a little too folksy for some people. More casual than they want. I’ve had clients ask if I can make it more “corporate.”

I’ve been playing around with new taglines for my business. Here’s the top contender: “I’m the Walmart of copywriters.”

Sure, we’re four weeks into 2019, and everyone has already published a year-end recap or a look ahead into the new year. Mine has been simmering for about a month. I don’t like to rush into this stuff.

You don’t need my advice on how to build a successful startup company. The Internet is lousy with blogs, courses, e-books, podcasts, videos, and ancient scrolls that are chock full of tips. But I’ve been down the road before and have one tip.

Like the first day of school, the first day on the job, or a first date, there are bound to be jitters when you feel things out with a new client.

So I broke new ground by giving an enthusiastic “yes” to a speaking opportunity. And talk about a 180-degree turn. Within a few hours, I was already thinking about how this could be an inflection point in my career.